Interactive Technology Software and Media Associations' Vision

We envisage a dynamic, high-profile future for the Indian ICT SMEs. Sheer talent and capacity for work are already in place - we believe great strides can be made with the right encouragement. Specifically, the lack of international recognition and access for SMEs, the dearth of cohesive standards, the bureaucratic structure of larger organizations and the fragmented nature of the industry have to be overcome. We envision the SMEs climb up the value chain; from being a service provider to research and development organization, internationalizing their products and networks.

Our mission is to aid the SMEs and the Industry in general to overcome these road-blocks. We undertake R&D initiatives, including new technology recognition and adoption, enabling the development of strategic business partnerships, providing a framework for effective networking, laying down the groundwork for international expansion as well as through advocacy in a variety of high-level national and international forums.
------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------